$1.8 million spent; social media rise a factor
The Journal Gazette|
With about $1.4 million raised since the May primary and $1.8 million spent throughout 2019, Fort Wayne Mayor Tom Henry and Republican challenger Tim Smith have made Tuesday's election the most expensive in city history.
“It's been trending this way for a while,” said Andy Downs, director of the Mike Downs Center for Indiana Politics at Purdue University Fort Wayne. “Given the cost of TV time and the need to be more aggressive with social media and newer forms of communication and having an elaborate ground game, it's more expensive to run a race.”
A company in Fort Wayne is an industry leader in commercial fitness equipment, and has a Green Series line that's popular in hotels and fitness centers.
Before you jump on a treadmill, you might not think about the environmental impact. But Brigadoon Fitness has worked to create a line of cardio equipment that helps protect the environment.
"So we launched the green fitness series products approximately four years ago." Kevin Feldman says at a lot of engineering has gone into these products. "We tried to make sure that the equipment was designed to specifically reduce the carbon footprint. So we've taken a lot of effort into using recyclable components on the front end as well as the back end."
The treadmill is the most energy efficient, motorized commercial treadmill in the industry.
The premium motor and inverter are just two of the components that make these machines "green."
"Where they are drawing less energy. And when you turn on the fan, the fan also incorporates cooling the electronics," Dale Hanson said. "And blowing that in one direction and cooling the user. So we've really worked really really hard in the efficiency of the design, to make it more green."
The company wants to work with consumers to continue to improve the environment.
"Well you know, it's just being a good corporate citizen at the end of the day. If we all do our part, no matter what that part is, small or large, I think that just helps the community as a whole, and I think we owe it to our community to make sure the planet is safer for generations that follow."
Brigadoon Fitness has a lab where they are working on even more innovative ideas for cardio equipment in the future.
Original story posted here: Tuesday, October 31st 2017, 11:21 am EDT by Brooke Welch http://www.wfft.com/story/36722259/going-green-brigadoon-fitness-and-green-series-cardio-equipment
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FORT WAYNE, IN., December 16, 2016 – Brigadoon Fitness, with support from King of Carts announced the results of 2016’s WOWO Penny Pitch campaign. Total funds raised at the conclusion of Friday’s telethon totaled $171,904. With Brigadoon’s dollar for dollar match, the grand total from the Penny Pitch effort was $343,808.
2016 marks the 68th year for the WOWO Penny Pitch campaign, and the second year that Brigadoon Fitness has partnered to match donations. WOWO’s Penny Pitch provides grants to not-for-profit organizations throughout Northeast Indiana.
“Partnering with WOWO to match the community’s donation is an honor,” said Brigadoon Fitness CEO and humanitarian R. Bruce Dye. “There are unmet needs in our community, and anything we can do to help generate added excitement, increase the pledges raised and expand the reach to those served is something we’re proud to support,” said Dye. Dye, on the right, is pictured with WOWO personality Charly Butcher.
“It’s been an emotional day for the WOWO family. The community stepped up again to support two great local charities, as did Bruce and Brigadoon,” Federated Media Market Manager Jim Allgeier said. “It seemed fitting that the last call we took during the telethon was from the daughter of Bob Chase, to whom this year’s campaign was posthumously dedicated.”
About Brigadoon Fitness
Based in Fort Wayne, Indiana, Brigadoon Fitness is the exclusive distributor of the Green Series™ fitness equipment in North America. In addition, we’ve designed and equipped more than 20,000 hotel fitness facilities through our division, Hotel Fitness®. We’re innovators, changing the way the industry does business by investing millions of dollars in state-of-the-art technology, experienced people, product design and the largest inventory of fitness equipment and accessories in U.S. This unique approach allows Brigadoon Fitness to provide the best products and solutions, more efficiently and for the best value. For more information, visit http://brigadoonfitness.com and http://kingofcarts.net.
At the 2013 Hotel Fitness Championship, Bruce Dye, CEO of Hotel Fitness talks about the impact of bringing the Web.com Tour to Fort Wayne.